Connect Analytics

Learn how to create a free Google Analytics account, obtain the tracking code, and connect it to your website for data analysis and insights.

Creating a free google analytics account:

To get started with Google Analytics, you'll need to create a free account. Follow these steps to sign up:

  1. Go to the Google Analytics website: https://analytics.google.com/.

  2. Click on the "Sign in" button in the top-right corner.

  3. If you already have a Google account, sign in with your credentials. Otherwise, click on "Create account" to make a new Google account.

  4. Follow the prompts to set up your account. Make sure to choose the correct options for your website or app.

Obtaining your google analytics code:

Once you have your Google Analytics account set up, you need to get the tracking code for your website. The tracking code is a piece of JavaScript that you will need to add to your website's HTML to start tracking visitors and their behavior. Here's how to find your tracking code:

  1. After signing in to your Google Analytics account, click on the "Admin" option in the lower-left corner of the page.

  2. On this screen there will be a search bar at the top of the page. Start typing "Tracking" into the search bar and your tracking code (or "measurement ID") will show up as a search preview. Copy this code to your clipboard.

The Google Analytics tracking code (or measurement ID) will be displayed in the format: UA-XXXXXXXXX-X.

Adding analytics to your site:

  1. Now that you have your tracking code you can navigate to Websites > Your Site via NationBuilders sidebar.

  2. Navigate to Site Settings > Analytics Setup.

  3. Paste your tracking code into the "Google analytics code" form field and save the settings. E.g.

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